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Documenting the history of fashion in 3D A 2 hour Interactive Online Class

Live on Tue, Jan 18 at
  • 12:00 PM New York
  • 5:00 PM London
  • 9:00 AM San Francisco

Event Description

 

Today all we hear about is digitisation. With specific emphasis on business efficiency, modernisation, and reduction of carbon footprint. Our next Learning Series event is an opportunity to get creatively indulgent and explore the opportunities that 3D presents in documenting the history of fashion.

History tells us that fashion has been shaped by both social and economic influences as well as other arts. The importance of documenting fashion trends remains a constant in understanding our past, present and future. So maybe, as we focus on digitising today’s collections, we have missed an opportunity to use 3D in unlocking fashions of the past? 

This Learning Series event is suitable for everybody interested in fashion history and illustration. For those trying to understand the role of 3D in building design libraries and resources for the future. 

“The most important thing about historical fashions is the true documentation of style lines of a garment. Otherwise, it’s only photographs. 3D is really true documentation and an amazing discipline showing old fashion history with new techniques.”  
Roz McNulty

Agenda

  • Introduction & Welcome
  • Setting the Context: Documenting fashion history and why it’s important

  • Tracy Panek – The journey of how Levi’s has preserved their history – for the future

  • Roz McNulty – The role of digital museums
  • Breakout #1:
    • Reflections
    • Share your favourite fashion archives and resources
  • Breakout #2:
    • What brands are leading the way and why?
    •  Tips from Roz & Tracey

  • Group Discussion Recaps

  • Wrap-up & Quickfire

Registration Options

Limited Seats: Maximum 30 participants
Less than 3 seats remaining.

Price: US$25 (Free for MOTIF Discovery & All-Access Pass Holders and MOTIF Members; note you must still register!)

The US$25 gives you access to:

  • This two-hour interactive virtual class with audience participation
  • At least two small group break-out sessions for discussion
  • Pre-reading material and resources
  • Access to the event community for discussion before and after
  • Access to the event digital digest afterwards

Note: registration & ticketing will be in two steps.

Tickets in step 2 could be sold out anytime now.

Speakers

Tracey Panek
Historian, Levi Strauss & Co

Tracey Panek is the Historian for Levi Strauss & Co. She manages the day-to-day workings of the Levi Strauss & Co. Archives as a key corporate asset, answering historical questions, assisting designers, brand managers, executives and other employees whose work requires historical materials in the Archives. She is a regular contributor to Unzipped, the company’s blog, writing about company history, vintage Levi’s® garments, and behind the scenes and Archives highlights. Tracey is the media spokesperson for Levi Strauss & Co. heritage.

Prior to joining LS&Co., Tracey spent 14 years as Historian and Archivist at AAA Northern California, Nevada & Utah where she managed a corporate history program for the 100+ year old company. She began her corporate history career at AirTouch Communications—today Verizon and Vodafone—a San Francisco based company that launched cellular service at the Los Angeles Olympics in 1984.

Roz McNulty
Digital Magician and Educator, Fashion Innovation Centre

Roz McNulty has been creating clothing on computers since 1983. She has experience with fashion design, pattern drafting, manufacturing, also with VR and AR. At the Fashion Innovation Centre, Roz works with apparel industry 3D software and mixed reality to create clothing assets such as historical clothing exhibitions, interactive AR runway and virtual change rooms. She has been in clothing construction and manual pattern making for 30 years. Roz spoke at the Electronic Visualization and Arts conference 2019 about the importance of 3D archiving for costume using 3D apparel software. A virtual museum is one of her dream. Roz can be called as a ‘Monocolist’ as she worked with 3D scanning software developed by Steampunk Digital.

She has always seen the future of clothing and computers starting with when she first starts illustrating clothing over 30 years ago. According to her, the future is even more fascinating now with the use of Mixed Reality to show off clothing before it is made. To both the manufacturer and its team and the customer.

Facilitated by Jackie Lewis, Chief Content Curator, MOTIF

With a career spanning almost 30 years in technical design and product development with organisations such as M&S, Littlewoods, Shop Direct, C&A and Missguided, Jackie Lewis joined MOTIF in 2018 as Chief Content Curator leading content strategy and the development of MOTIF courses. Jackie also brings her expertise to Alvanon clients as a consultant focusing on 3D, process efficiencies and sustainability. Jackie admits being a retailer at heart, with a passion for textiles, ethical sourcing and sustainability, and new technologies. She is an ardent advocate of professional development in the industry.

Please register for more details, to connect with and message attendees or to ask questions!

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FAQ

The MOTIF Reimagine and Reinvent Learning Series is a new way to learn. These are two-hour virtual classes hosted by MOTIF with guest subject-matter experts from across the industry. The two-hour session involves presentations, break-out small group discussions and a chance to challenge your assumptions and ask questions to practitioners and peers.

Unlike a webinar, this class encourages peer to peer interactions. We encourage all participants to prepare by reading the assigned pre-reading, ask questions in the session community forum and come prepared to engage in a live discussion.

This session is open to any industry professional. Some topics may be more advanced than others but there are no prerequisites to attend.

This Learning Series event is suitable for everybody with a creative interest in fashion, fashion history and illustration. For those trying to understand the role of 3D in building design libraries and resources for the future. 

The US$25 gives you access to the live two-hour interactive workshop with audience participation, at least two small group break-out sessions for discussion, pre-reading material and resources, access to the event community for discussion before and after, access to the event digital digest post event.

Tickets are non-refundable, and non-transferable to another event within the Reimagine & Reinvent Learning Series or to another person.

Click on the Login / Register button. You will need to be logged into your MOTIF account or register for one if you have not done so already. Once you are logged in, you may select from several options. 1) Purchase a ticket using a credit card 2) Unlock a ticket if you are a All-Access Pass Holder or MOTIF Member.

Due to the interactive nature of the class, and it being structured around discussions, brainstorming and break out sessions, it will NOT be recorded. A post-event digital digest will be made available to all attendees.

Benefits of the MOTIF Event Pass include:

  1. One year free access to our monthly Learning Series
  2.  
  3. Estimated 6-8 events, seats priced at US$25 for single event ticket purchase.
  4.  
  5. Topics lined up for 2021-2022 include: The Evolution of Fashion- Building ESG Goals – Building a Sustainable Brand

from Scratch – Branding Communications and Sustainability – How to Build Your
Sustainable Raw Materials Strategy – 3D Implementation Challenges – Sustainable Packaging Trends and
Solutions – The Digital Body

Note: Event registration will be first-come-first served for MOTIF Members and AAP Holders within the
limits of available seats 
advertised.

The Event Pass is non-refundable and non-transferable, in all or in parts, to another individual nor can it be suspended, postponed or extended to a later time period.

Course Community BETA Connect & Exchange with Learning Peers

Think like Socrates, asking and answering questions greatly multiplies the breadth and depth of understanding of any topic. Only when you are able to clearly explain something to someone else should you consider yourself as knowing it.

Ask anything below, look for clarifications, raise edge case scenarios, share your work-in-progress designs or simply contribute to existing discussions.

DISCUSSIONS ABOUT Documenting the History of Fashion in 3D